Philips is collaborating with RSA Films, (Ridley Scott Associates) to produce Parallel Lines, a follow up to the Carousel short film project designed to launch the Philips Cinema 21:9 television. Philips chose the five most groundbreaking treatments on the Parallel Lines theme from submissions by 45 directors in the RSA fold. The films, to be released in April 2010, explore the most popular genres of filmmaking including drama, action, animation, sci-fi and thriller, and were shot on location in Uruguay, London, Moscow, China and South Africa.
The five films will be released online at www.philips.com/cinema on 8th April 2010. The films will be shown using the Philips’ ‘Ambiplayer’ – a special online media player which recreates the effect of Philips’ unique Ambilight technology, plus picture quality and sound quality of Philips TVs. The Ambiplayer will have special interactive features allowing users to interact with the immersive light, picture and sound experience.
For those who missed the Carousel short film project you can watch it here. I was blown away when I saw the film, you must check it out.
And the making off.
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